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What are backlinks?

Backlinks are links that point to your website from other websites. When someone links to your site, they’re effectively vouching for your content and saying that they think it’s valuable and worth reading. Backlinks are an important part of any SEO strategy because they help search engines determine the quality and relevance of your site.

However, not all backlinks are created equal – some are more valuable than others. In general, the more relevant and trustworthy the site that’s linking to you, the better. Likewise, the more high-quality content you have on your site, the more likely people are to link to it.